Utah celtic fc brand guide
name
Utah Celtic FC is the official name of the club. Variations of the name such as Utah Celtic or Celtic are permitted. We encourage usage of "Utah Celtic FC" or "Utah Celtic." Other names such as "Celtics" or "Celtic FC" are highly discouraged. Identifying the club with Utah helps set our club apart from other Celtic clubs around the world.
Logo
The Utah Celtic FC logo is green and white and is the primary branding image for Utah Celtic FC. This logo is on all team jerseys, warm-ups, merchandise, and branded signage.
Change of color, dimensions, opacity, or any other visual changes to the logo are not permitted.
The Utah Celtic FC logo is not to be used or printed on merchandise, banners, apparel, etc, without written consent by the Utah Celtic FC Board.
All printing, embroidery, and graphics outside of social media must be approved. Logo use is restricted. For approval, submit any requests at the link below.
Colors
Green: #0B8D46
Green is the primary color for Utah Celtic FC. The official hex code for the green color is #0B8D46. The official green is used on the club logo and on most club branding. Changes to the green in Utah Celtic FC branding is not permitted.
WHITE: #FFFFFF
White is the secondary color for Utah Celtic FC. The official hex code for the white color is #000000.
Black: #000000
Black is the tertiary color for Utah Celtic FC. The official hex code for the black color is #FFFFFF.
UNIFORMS
Uniforms are green and white. In each uniform package, players will receive their game uniforms. No other colors are permitted. Individual teams may not purchase their own kits for special occasions or circumstances. Beginning in June 2025, adidas is the official uniform manufacturer for Utah Celtic FC, and all jerseys, shorts, and socks must be adidas branded and part of the current uniform lineup. Goalkeepers must wear the club's official goalkeeper kit and may not wear personalized kits. Shorts, Socks, or any other uniform pieces (not including cleats, shinguards, etc) must be adidas, and all other brands apparel is prohibited in Utah Celtic FC uniforms.
Temporary shirts may be provided during uniform cycle turnover. These are club approved and should be worn until the official uniform arrives. Teams may not purchase and customize their own kits during uniform cycle turnover.
FONTS
"BRANDON GROTESK" is the official font of Utah Celtic FC.
SOCIAL MEDIA
Individual Utah Celtic FC team social media accounts should follow the Utah Celtic FC guidelines. All new or existing team social media accounts must be following the @utahcelticfc Instagram account. We encourage teams to only maintain a team account on Instagram.
Team Instagram accounts should include team name, coach name, and team accolades in the account bio. Links should direct straight to the Utah Celtic FC website.
Instagram USERNAMES
Social Media Usernames and Names must follow the social media guidelines in the resource library on Playmetrics. Coaches and Team Managers should consult the guide prior to creating or updating the social media accounts.
For any questions, please email tylerstaten@utahceltic.com.
SOCIAL MEDIA Do's & Do Not's
- Do post team pictures, especially after wins!
- Do tag @utahcelticfc and the league you're playing in (Girls Academy, USYS, UYSA, etc).
- Do not spam tag colleges or professional teams.
- Do not repost or share spam accounts! They are all over Instagram and Facebook. Please verify an account is real before sharing their content!
- Do share goals, saves, highlights, team activities, etc!
- Do not engage in non-sporting, political, or personal.
- Do share Utah Celtic FC posts relevant to your team!
- Do show creativity, have fun, and promote Utah Celtic FC!
- Do not use social media as a way to voice complaints about leagues, clubs, tournaments, or other organizations. If you have concerns or complaints, please address our Utah Celtic FC staff and we can handle those concerns in a professional manner.
TRAVEL
Teams should wear matching apparel when traveling, including tops and bottoms! Shorts, pants, shirts or jackets should match each other.
Teams should represent Utah Celtic FC in a professional manner and be respectful to all travelers or patrons at the establishments they are at, including airports, hotels, restaurants, etc.
Please do take plenty of pictures of the players during their trips!!